AI-POWERED DATA & ANALYTICS

Completing the patient picture.

Our consumer health intelligence bridges clinical data with real-world context—enhancing targeting, analytics, risk models, and R&D with built-in precision and privacy.

HEALTHWISE DATA

Unlock a whole-person understanding.

At HealthWise Data, we offer the most comprehensive and predictive AI-powered consumer data solutions, combining demographics, SDOH, adherence, behavioral and lifestyle insights – delivered with expert guidance to put data into action. Our comprehensive dataset spans 250 million U.S. adults—complete with name and address—featuring 350+ SDOH variables and 70+ predictive health indicators.

Access predictive insights into health behaviors, including treatment adherence, preventive care engagement, and wellness activity participation.

Lifestyle & Adherence

Identify individuals with a high propensity for chronic conditions like diabetes, hypertension, and heart disease using AI-generated risk indicators.

Likely Ailments

Uncover social determinants of health such as food access, transportation challenges, and economic vulnerability to better inform outreach and support.

Health Equity Indicators

Target consumers likely to be interested in GLP-1 weight loss treatments based on behavioral signals, media engagement, and health motivations.

GLP-1 Personas

Reach both individuals providing care for a loved one and those receiving support, with data that identifies caregiving households, care intensity, and other unique needs.

Caregiver Audiences

Segment audiences by age, income, education, household composition, and healthcare purchasing patterns to align campaigns with real consumer profiles.

Demographics & Purchase Behaviors

360-DEGREE VIEW

Stop guessing. Start connecting.

At HealthWise Data, our exclusive focus on healthcare drives the creation of market-driven healthcare consumer insights. Our data doesn’t just skim the surface—it delivers a comprehensive, multi-dimensional view of each person and the factors that shape health outcomes.

Drive better outcomes.

With a comprehensive, 360-degree view of patients like Pedro, healthcare organizations can improve outcomes and reduce costs by:

With clinical records, you have a basic view.

With HealthWise Data, see the patient-as-a-person.

CLIENT SUCCESS

Data that multiplies conversions.

A major life science company’s recent pharma campaign, the HealthWise Data audience converted at twice the rate of other segments—making up about 5% of impressions but driving 10% of total prescriptions at the most efficient cost.

REAL-WORLD VIEW

Uncover hidden barriers that impact outcomes.

You see Cindy’s no show

We see her
transportation barriers.

You see John’s diabetes.

We see he’s unlikely
to adhere to care.

You see Maria skipping care.

We see her
financial stress.

SCALABLE IMPACT

Broad reach. Deep precision.

With a national database covering nearly 250M+ U.S. adults and accurate predictive models, HealthWise Data enables scalable, privacy-safe decision-making.

THE PROOF

SDOH factors are the primary driver behind outcomes.

Up to 80% of health outcomes are influenced by social and environmental factors, yet most healthcare systems rely primarily on clinical data. Recently, Oliver Wyman’s PI group partnered with HealthWise Data to establish the critical connection between traditional cynical data & consumer information to better understand the impact of health disparities on over 40,000 Medicare members.

We don’t just predict the future.

We help you shape it. Let’s elevate your next move with smarter consumer health and wellness data.