CONSUMER HEALTH BEHAVIOR & LIFESTYLE INSIGHTS

Data with a heartbeat.

Finally, understand the patient as a whole person, not just a clinical record.  HealthWise Data’s rich social determinants of health (SDOH) and AI-driven consumer health intelligence  drives better outcomes, fuels analytics initiatives, and improves marketing performance.

360-DEGREE VIEW

Drive impact by seeing
what
others miss.

Healthcare decisions are only as good as the data behind them.  We bridge the gap between clinical insights and real-world context by combining demographics, social determinants of health (SDOH), behavioral patterns, lifestyle, adherence and caregiver insights. After all, 80% of health outcomes are directly related to social and environmental factors—so understanding these points is critical.

The result? A deeper understanding of the non-clinical factors shaping health decisions so you can engage smarter, predict risk better, and personalize strategies without compromising privacy.

KEY DIFFERENTIATORS

Data that doesn’t just inform; it drives action.

Go beyond clinical data and tap into over 2,000 consumer attributes spanning lifestyle, behavioral, demographic, financial, and social determinants of health (SDOH).

We’re not data generalists; we’re 100% focused on healthcare, bringing deep industry expertise to solve its unique challenges and uncover its biggest opportunities.

From patient acquisition and member engagement to risk modeling and clinical research, our HIPAA compliant data is configured to your goals, easy to understand and digest, and interoperable with key tools, platforms and use cases.

TAKE A CLOSER LOOK

Where clinical data stops short, we deliver the rest of the story.

Unlock a complete view of every patient to drive better outcomes and lower costs through smarter outreach, personalized messaging, targeted treatments, and proactive care planning.

USE CASES

Your mission. Our data.
Positive outcomes.

Identify and
engage the
right patients –
before they
need care.

Marketing Teams

Optimize clinical
trials and
commercial R&D
strategies with
SDOH insights.

Pharma &
Life Sciences

Enhance
onboarding,
population health
and Medicare
Advantage
strategies.

Payers & Insurance

Enrich your clinical
data offerings and
platforms with
health behaviors,
adherence and
lifestyle insights.

Data & Analytics Providers

Improve
underwriting,
forecasting and
risk stratification.

Risk &
Actuarial
CREDIBILITY

Trusted by healthcare & data leaders.

SUCCESS METRICS

Where healthcare consumer
intelligence meets measurable ROI.

A leading pharma brand used
HealthWise segments to
generate 2x the prescription
conversions compared to
share of impressions.

A top health actuarial firm
used HealthWise Data’s
SDOH variables to improve
predictive models, identify
high need patients and better
negotiate payer contracts.

HealthWise Data, layered with
clinical insights, revealed key
drivers and barriers of diabetes
Rx persistency—unlocking a
more complete picture of patient
behavior and adherence.

“The value of HealthWise Data goes beyond just SDOH. It answers the question, ‘What can we tell our customers about their patients that they don’t already know?’”

VP of DATA PROGRAMS
HEALTHCARE TECH COMPANY
FEATURED RESOURCES

Insights to drive your strategy forward.

See the data for yourself.

Discover consumer health data solutions designed to answer your toughest questions.