Actionable data & analytics.
HealthWise Data delivers AI-powered health behavior and
lifestyle insights that drives patient engagement, accelerates
R&D and refines risk.

YOUR ROLE, OUR DATA
Put our health and wellness intelligence to work.

Deliver campaign ROI.
Build audiences, craft messaging and plan outreach with a 360-view of the patient.

Gain a competitive edge.
Understand your audience to identify unmet needs and develop commercialization strategies.

Drive smarter decisions.
Utilize high-quality data to improve risk assessments, models and financial forecasts.

Fuel analytical success.
Deliver sharper models, smarter insights and better outcomes with robust consumer data.
Trusted by high-caliber organizations and platforms
Smarter targeting. Better engagement. Higher ROI.
HealthWise Data helps you acquire the right patients,
personalize onboarding with enriched records, and
boost engagement across the care journey. Our
ready-to-activate predictive audiences power better
campaigns and patient experiences
- Target smarter with thousands of attributes and segments rooted in behavioral, lifestyle, and financial data.
- Activate audiences across direct mail, email, digital and mobile campaigns.
- Boost conversions by pinpointing high-value segments most likely to engage and adhere.
Power R&D breakthroughs with predictive data.
Our unique, individual-level health and wellness propensities—spanning attitude, lifestyle, and financial attributes—paired with Social Determinants of Health (SDOH), provide a holistic view beyond clinical data. This empowers pharma and life sciences teams to drive better outcomes.
- Accelerate recruitment by identifying participants likely to engage and adhere.
- Enhance study design with non-clinical factors like stress, caregiving, or diet.
- Advance precision medicine with insights tied to consumer health & wellness—not just diagnoses.
Refine risk with real-world intelligence.
Traditional risk models often miss key social and behavioral factors. Actuarial consultants, insurers and payers trust HealthWise Data to enhance their underwriting and risk stratification with AI-powered consumer intelligence.
- Predict financial strain with WELLth Segmentation.
- Assess health engagement using pH Segmentation to classify patient interaction.
- Factor in social risks like food insecurity, transportation barriers, and caregiving.
- Refine underwriting models with H.E.A.L. (Health Equity Analytics Lens) for risk-adjusted insights.
Improve Medicare Advantage plan enrollment & loyalty.
Go beyond claims data to understand the social, economic, and behavioral factors that impact risk, adherence, and cost. With real-life insights, insurers can drive better outcomes for all.
- Pinpoint high-fit prospects for Medicare Advantage marketing campaigns.
- Predict high-risk members with 70+ consumer health indicators.
- Boost adherence by anticipating risk and activating timely messages.
- Protect Star Ratings with engagement that drives satisfaction and retention.
Enhance your offering with our suite of AI-powered data.
Have your own data, analytics or platform business? Partner with HealthWise Data to deliver deeper, more predictive insights using 2,000+ attributes across social, behavioral, and financial health.
- Enrich your offerings with healthcare-specific consumer intelligence.
- Power AI, analytics, and predictive models with precise, individual level data.
- Integrate seamlessly with persistent, tokenized IDs for privacy-safe, HIPAA compliant activation.
Is this person… a caregiver? able to pay? struggling with sleep? interested in GLP 1? engaging with their PCP? likely to smoke? a fan of telehealth?
Hear what others are saying.

“We saw a 2.5X lift in
response modeling
performance when we added
HealthWise Data consumer
attributes. As a result, we’ve
incorporated their data into
an enterprise wide
initiative.”
Dir. of Analytics @ Large Ad Agency

“HealthWise Data’s
consumer propensities
correlate well with our
clinical data. We
couldn’t ask for a
better partner.”
Principal @ Pharma Brand

“We win
business using
HealthWise
Data.”
VP of Media @ Leading Agency

“We used HealthWise
Data for an important
payer campaign. It was
very effective. It actually
helped us win a new
client over one of our
competitors.”
SVP Practice Lead @ Healthcare Ad Agency
The full picture changes everything.
From risk modeling to R&D, from patient engagement to health equity, HealthWise Data delivers
AI-driven intelligence for the healthcare industry’s biggest challenges.