Precision health audiences. Available wherever you activate.
Reach the right patients, caregivers, and health-motivated consumers with 1,275+ syndicated segments — off-the-shelf in LiveRamp, The Trade Desk, StackAdapt, and every major DSP. Ready to activate across programmatic display, CTV, contextual, and social.
1,275+
Same Day
HIPAA
Who we are
Predictive health audiences that see the whole person.
HealthWise Data delivers precise, predictive audiences that healthcare and wellness marketers need to connect with patients when and where it matters most. Build and activate audiences using a rich blend of demographics, lifestyle behaviors, and health-related insights — including social determinants of health, behavioral signals, and likely condition-based indicators. From proactive wellness consumers to caregivers to specific treatment prospects like GLP-1, HealthWise enables more relevant, privacy-conscious engagement.
250M+
1,275+
CROSS CHANNEL ACTIVATION
Reach your ideal consumers where they already are.
Our syndicated digital audiences are available off-the-shelf across the leading data marketplaces and media platforms your team already trusts.
LiveRamp
Available on the LiveRamp Data Marketplace.
Every HealthWise Data segment is discoverable, syndicated, and ready to activate through LiveRamp.
Also available across 100+ destinations like
1,275+
17
Same-day
HIPAA
AUDIENCES OVERVIEW
Explore our digital audiences.
1,275+ syndicated segments across 17 categories. We cover everything: demographics, preventive care, social determinants of health, predicted health conditions and ailments, lifestyle behaviors, and channel preferences that tell you where and how to reach them.
- Appearance-Motivated GLP-1 Prospects
- Health-Motivated GLP-1 Prospects
- GLP-1 Prospect Messaging Personas
- GLP-1 Prospect Channel Preference Personas
- Extremely Likely Telehealth Users
- Very Likely Telehealth Users
- Likely Telehealth Users
- Moderate Telehealth Propensity
- Traditional In-Office Preference
- Very Low Telehealth Propensity
- Telehealth Channel Responders
- Virtual-First Care Seekers
- Hybrid Care Consumers
- Cancer
- Anxiety
- Migraine
- Asthma
- COPD
- Hypertension
- High Cholesterol
- Alzheimer's
- Arthritis
- Crohn's Disease
- Psoriasis
- Eczema
- IBS
- Rheumatoid Arthritis
- Multiple Sclerosis
- Parkinson's
- Epilepsy
- Weight Loss Interest
- Vitamin & Supplement Propensity
- Cosmetic Treatment Propensity
- Clinical Trial Interest
- Responsive to Health Offers
- Health Interest
- Natural Remedies Seekers
- Mental Wellness Interest
- Sleep Health Interest
- Men's Health Interest
- Women's Health Interest
- Alternative Medicine
- Mammogram Propensity
- Colonoscopy Propensity
- Flu Shot Propensity
- Primary Care Provider Propensity
- PSA Test Propensity
- Pap Test Propensity
- Annual Physical Propensity
- Dental Checkup Propensity
- Eye Exam Propensity
- Skin Cancer Screening
- Cholesterol Screening
- Blood Pressure Screening
- Health Equity Propensity
- Access to Technology
- SDOH Exposure Rank
- Housing Stability Index
- Broadband Access
- Pharmacy Accessibility
- Neighborhood Safety Index
- Economic Stability
- Educational Access
- Exercise Regularly Propensity
- Healthy Diet Propensity
- Adherent Diabetic Propensity
- Smoke Propensity
- Alcohol Consumption
- Overall Health Rank
- Active Lifestyle
- Sedentary Behavior
- Sleep Quality Index
- Stress Management
- Hydration Behavior
- Nutrition Tracking
- Have Health Insurance Propensity
- Medicare Supplement Propensity
- Health Insurance Interest
- Auto Insurance Interest
- Insurance Interest
- Life Insurance Interest
- Dental Insurance
- Vision Insurance
- ACA Marketplace
- Medicare Advantage
- Short-Term Plan Interest
- High Medical Payment Capacity
- Moderate Medical Payment Capacity
- Low Medical Payment Capacity
- Wellth Tier Rankings
- HSA/FSA Propensity
- Premium Payment Flexibility
- Deductible Coverage Risk
- Out-of-Pocket Sensitivity
- Medical Debt Indicator
- Highly Engaged Health Consumers
- Moderate Health Engagement
- Low Health Engagement
- Health Content Responders
- Wearable Device Users
- Health App Users
- Telehealth Content Engagers
- Pharma Ad Responders
- Wellness Newsletter Subscribers
- Patient Portal Active
- Age
- Household Income
- Education Level
- Number of Children
- Gender
- Veteran Status
- Family Composition
- Marital Status
- Ethnicity
- Language Preference
- Religion
- Generation
- Year of Home Build
- Home Market Value
- Length of Residence
- Dwelling Type
- Homeownership Status
- Pool
- Fireplace
- Square Footage
- Lot Size
- Number of Rooms
- Garage
- HOA
- Net Worth
- Credit Card Purchases
- Catalog Purchase
- Internet Buyer
- Book Buyer
- Finance Interest
- Investment Propensity
- Banking Preferences
- Loan Indicators
- Charitable Giving
- Luxury Spending
- Discount Sensitivity
- Apparel
- Women's Fashion
- Men's Fashion
- Beauty Interest
- Gift Giver
- Bargain Interest
- Gourmet Shopper
- Online Shopper
- Home Goods
- Electronics
- Luxury Goods
- Outdoor Gear
- Cooking
- Gardening
- Fitness & Exercise
- Travel
- Reading
- Pets
- Music
- Sports
- Photography
- Arts & Crafts
- Outdoor Activities
- Collecting
- Occupation
- Home Office
- Small Business Owner
- Online Job Seeker
- Business Interest
- Executive Level
- Industry Vertical
- Company Size
- Professional Licenses
- Charity Donor
- Charity Donations
- Engaged Philanthropic Households
- Religious Giving
- Cause-Driven Donor

Combination audiences, cohorts, lookalikes — our Audience Desk can build it.
Custom audiences, built fast.
Other data providers take days. We can do same day. Our Audience Desk partners directly with your team to design, QA, and deliver the exact audience your campaign needs — across any platform. Contact us with your audience request.
Layer conditions, behaviors, and demographics into a single audience.
AI-driven propensity scores tailored to your campaign objective.
Find the next million of your best patients, privacy-safely.
Refine any standard segment to your footprint, payer mix, or demo.
Deterministic NPI-to-person linkage for 3.4M+ providers.
Want to learn more?
Get our Digital Audiences Guide.
Our solution overview walks through our available audiences and every category, channel, and activation path we support. Download your copy below.
Ready to activate?
Whether you’re pulling a segment today or scoping a custom build, our Audience Desk is here. We’ll match the right data to your campaign and get it live across every platform that matters.